Fashion-Native Financial Intelligence

Your brand is growing.
Your finances should keep up.

ModelCapital connects your Shopify, Xero, and inventory tools — and translates the numbers into clear, plain-English financial intelligence. Know your real margins. See your cash position. Make buying decisions you can actually stand behind.

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$250K
Recovered each year when a $5M brand stops discounting the wrong products and starts buying smarter
3 tools
The average number of disconnected platforms a fashion brand runs on — with no intelligence layer connecting them
$280K
The minimum annual cost of a CFO or financial controller — the expertise most growing brands simply cannot afford to hire

You're running your brand on instinct.
It's working — until it isn't.

You have Shopify. You have Xero. You have a spreadsheet someone built 18 months ago. But when you need to know which products are actually making money, what your cash looks like in 10 weeks, or how much to spend on next season's buy — you're piecing it together from three platforms that don't talk to each other. Most founders never get a clear answer. They make the decision anyway.

  • 01
    No real margin visibility You know your hero products — but not their true profitability after production, freight, and marketing costs. Xero records costs. It doesn't connect them to your SKUs.
  • 02
    Cash flow surprises The gap between paying suppliers and receiving customer revenue is manageable now. Every growth decision makes it wider — and harder to predict without the right tools.
  • 03
    Buying decisions made on feel Sales history, waitlists, social engagement — you're pulling from everywhere because nothing gives you a clear answer grounded in your actual financial position.
  • 04
    Three platforms, zero connection Shopify knows your revenue. Xero knows your costs. Your inventory tool knows your stock. No single platform asks the question that matters: is your business actually profitable?

Think of it as a
language translator
for your finances.

Your platforms are generating financial data every single day. The problem isn't that the information doesn't exist — it's that it's written in a language most founders were never taught to read.

ModelCapital connects your Shopify, Xero, and inventory systems, reads the raw data across all three, and translates it into something human: clear answers, plain-English context, and specific actions you can take this week. No financial training required.

Platform preview · Season Simulator ✦ — try it below

ModelCapital Australian DTC Brand AW 2026 · Season to date
This week
Briefing
Decide
■ Simulate ✦
Products
Memory
History ✦
Simulate ✦ — model before you decide
Adjust the discount or toggle products to see the projected impact update live
Revenue YTD
$591K
↑ 34% vs last year
Avg gross margin
58%
↑ 4pp vs last season
Cash in 6 weeks
$96K
⚠ Shortfall risk
Inventory turn
2.8×
↓ Avg is 3.6×
Flash sale
New buying order
Credit facility
Budget shift
Configuration
Discount depth25%
Cargo Short — 38% sell-through
Knit Midi Dress — 48% sell-through
Projected result
Cash position$96K → $134K
Gross margin58% → 56%
Units cleared142 units
July shortfallResolved ✓
Plain-English verdict
A 25% flash sale on Cargo Short and Knit Midi Dress clears 142 units and resolves the projected July shortfall — without touching your credit line.

Every financial answer your brand needs — in one place.

Margin by product

True gross profit margin on every SKU — in real time. Know which products are genuinely driving your business and which are quietly costing you. Stop promoting your best margins at a discount.

Sell-through tracking

Monitor how quickly every product is moving through stock — week by week. Early warning signals surface before a slow-mover becomes a markdown problem. Act on data, not feel.

Cash flow forecasting

A rolling six-month cash position projection, updated in real time. See exactly when shortfalls are coming and why — before they arrive. The seasonal cash gap between supplier payment and customer revenue, finally visible.

AI buying recommendations

Data-driven guidance for every buying window — how much to reorder, which styles to cut, where to invest — based on prior season sell-through and your actual cash position. Replace guesswork with evidence.

Industry benchmarking

Compare your gross margin, inventory turn, and sell-through against anonymised benchmarks from Australian fashion brands your size. Know where you're leading — and where you're falling behind.

Weekly plain-English briefing

Every Monday morning: a short, jargon-free summary of what your numbers are saying, what risks are emerging, and the two or three actions that matter most this week. Your CFO update — without the CFO.

✦ The predictive layer — built toward from day one

Season Simulation Engine ✦

Model any decision before you make it — a flash sale, a new buying order, drawing on credit. See the projected impact on cash, margin, and open-to-buy before committing. No other tool can do this, because no other tool holds your revenue, costs, and stock data at once.

Founder Financial Fingerprint ✦

After a few seasons, ModelCapital surfaces the recurring patterns in how your brand makes decisions — what they're costing or earning you. The longer you stay, the sharper it gets. Your financial memory, building every season.

The finance team you need — at a fraction of the cost.

Growing fashion brands face a specific problem: by the time you're big enough to need a CFO or financial controller, you're already making costly decisions without one. A dedicated finance hire costs $120,000–$280,000 per year in salary alone — before super, software, and onboarding.

ModelCapital delivers the same financial intelligence — margin analysis, cash flow forecasting, buying guidance, weekly reporting — fully integrated across your existing platforms, at a monthly subscription you can cancel any time.

Finance hire
$120K–$280K/year
Salary only. Add super, tools, onboarding.
ModelCapital
Flexible monthly subscription
All features included. Cancel any time.
Scope
One person, one set of skills
Margin analysis or cash flow — rarely both.
Scope
Full financial intelligence stack
Margin, cash flow, buying, benchmarking — all of it.
Fashion expertise
Depends on the hire
Generic financial training, not fashion-native.
Fashion expertise
Built in from day one
Sell-through, OTB, seasonal cycles — all native.
Time to value
3–6 months
Hire, onboard, learn the business.
Time to value
Under 2 hours
Connect your platforms. Insights from day one.

Connected in under two hours.
Insights from day one.

1

Connect your platforms

Link Shopify, Xero, and your inventory tool via pre-built integrations. No IT involvement. No change to how you currently work.

2

ModelCapital reads the data

The platform pulls revenue, costs, and stock data across all three sources and maps them together — for the first time.

3

AI generates your insights

Fashion-specific AI logic calculates real margins, forecasts cash, flags sell-through risks, and generates your buying recommendations.

4

You make better decisions

Real-time dashboards. A Monday morning briefing. Specific actions you can act on — designed for a founder, not a finance team.

Connects with
Shopify Xero MYOB Cin7 DEAR Inventory CSV upload

Read-only access · bank-grade encryption · your data is never sold or shared

Built from inside the numbers.

ModelCapital is founded by a Big 4 accountant with direct experience auditing the financial operations of major global and Australian fashion brands. This is not a generalist software product guessing at how fashion works — it is built on direct experience of where the gaps are, what they cost, and what it actually takes to close them.

That experience comes from years spent inside the management accounts, margin reviews, and season-end reconciliations of real fashion brands — not abstract theory, but the day-to-day mechanics of how the numbers actually move. The result is a platform that genuinely understands what it's reading, and why it matters for your business.

Founder's audit experience spans

Global luxury fashion houses ASX-listed retail groups Australian DTC brands

Validated through brand research · 2026

What brands are running on today
Shopify, Xero, and spreadsheets — with significant manual effort to bridge the gaps between them. Most founders describe the setup as functional, but fragmented.
The gap they name
No consolidated view of true margin after production, freight, and marketing costs. Profitability is understood at a product family level — rarely at a SKU level in real time.
How buying decisions get made
A combination of sales history, sell-through rate, and instinct. Founders openly acknowledge that instinct sometimes leads to over or under ordering — and want better tools, but only if they're genuinely simple.
Willingness to pay
Several hundred dollars per month — scaling with demonstrated accuracy and impact. The price is not the barrier. Usability and integration quality are.

Be first when early access opens.

ModelCapital is currently in development. Join the waitlist to be the first to hear when early access opens — and to help shape the product as it's built.

  • Be the first to hear when early access opens
  • Direct input into the product as it is built
  • No obligation — joining the waitlist is free
  • Built specifically for Australian DTC fashion brands

No spam. No obligation. You'll hear from us when early access opens — and not before.